Hispanic Law Marketing Must Reflect Hispanics’ Unique Legal Preferences
Hispanics approach hiring an attorney differently from their non-Hispanic neighbors. It’s important to consider these differences when marketing your legal services to the Hispanic community. Contact Preferences Unlike non-Hispanics, the majority of Hispanics (>50%) contact attorneys as soon as a legal need arises, even if it’s after hours. Also unlike non-Hispanics, the majority of Hispanics […]