When to Use English, Spanish, or Spanglish in Your Legal Ads
View this post on Instagram A post shared by Abogados NOW | Hispanic Legal Marketing Experts (@abogadosnow) “Marketing to Hispanic audiences in Spanglish? The language you choose matters. In our experience, the language that any Hispanic audience responds best to varies based on their immigrant generation. For example, fully Spanish-dominant ads perform best with first-generation […]
How to Better Qualify Your Leads
If your law firm is running lead generation campaigns, you probably already know that getting inquiries isn’t the hard part—converting them is. Across practice areas—personal injury, workers’ comp, immigration, criminal defense, bankruptcy—some of the most affordable leads can come with the highest volume. But more leads don’t always mean more clients. Here’s the catch: a […]