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November 10, 2020

How to Make the Most of Your Marketing Budget During Elections

If you have opened an Internet browser or scrolled through social media recently, you have likely been bombarded with a slew of political ads. This presidential […]
November 5, 2020

Finding the Best Trade Name for Your Texas Law Firm

Trade names for Texas law firms have been a hotly debated topic. Once considered to be misleading, it looks as if they may soon become legal once […]
November 3, 2020

How to Interface With Clients Remotely Over Video

The pandemic has changed the way that most businesses operate. Partitions now separate cashiers from customers, waiters, and waitresses wear masks, and most professionals are working […]
October 29, 2020

Understanding What Is Tone-deaf and What Is Appropriate Around Multicultural Holidays

Every year when Cinco de Mayo rolls around, businesses across the nation publish tongue-in-cheek social media posts that include sombreros, ponchos, tacos, and donkeys. They intend […]
October 27, 2020

How to Never Lose a Hot Lead from a Paid Media Campaign

Think about the last time you researched something online. Maybe you were looking for a new doctor or even a romantic restaurant for an anniversary dinner. […]
October 22, 2020

How Positive Client Relations Can Help Your Firm, Even When Someone Isn’t a Client

Picture this; your law firm takes an inbound call from someone who has suffered personal injury in an automobile accident. They were struck at an intersection […]
November 3, 2020

How to Interface With Clients Remotely Over Video

The pandemic has changed the way that most businesses operate. Partitions now separate cashiers from customers, waiters, and waitresses wear masks, and most professionals are working […]
November 5, 2020

Finding the Best Trade Name for Your Texas Law Firm

Trade names for Texas law firms have been a hotly debated topic. Once considered to be misleading, it looks as if they may soon become legal once […]
November 10, 2020

How to Make the Most of Your Marketing Budget During Elections

If you have opened an Internet browser or scrolled through social media recently, you have likely been bombarded with a slew of political ads. This presidential […]
November 12, 2020

10 Things Your Firm Needs to Work With Spanish-speaking Clients Effectively

The Spanish language market represents a massive opportunity for lawyers. Nationally, more than 40 million people speak Spanish, for a total of 13.5% of the population […]
November 17, 2020

How a Marketing Agency Can Help Drive Inbound Leads

When asked, most small businesses (and actually, large companies too) say that their most significant marketing priority is lead generation. Generally speaking, the sales funnel consists […]
November 19, 2020

What Every Attorney’s Homepage Cannot Do Without

Your legal firm’s website is an online home base, and all roads should lead to it. Every ad, social media post, article, and news story should […]
November 24, 2020

Understanding Which Areas of Legal Practice Are Likely to Bloom Following the Covid-19 Pandemic

We are all living in unprecedented times. Our country has not dealt with a pandemic since the 1918 Spanish Flu, and considering how globalism has exploded […]
December 1, 2020

How to Define Your Cost Per Acquisition

Customers do not find your business for free. To attract and retain paying clients, your firm will need marketing dollars for branding, advertising, digital media, commercials, […]
December 8, 2020

Understanding Why Google Translate Sucks

People dedicated their lives to learning and understanding different languages. It was once solely an art, but language technology has made major advancements since the birth […]
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