Most of Your Legal Leads Don’t Convert into Clients. Here’s How to Change That.
Change you Legal Leads into Clients
Integrating Voice Search Into Hispanic Marketing Campaigns For Attorneys
More and more Hispanics are searching for bilingual attorneys by voice. The following tips should help you optimize your law firm’s bilingual site for this new search paradigm. Research keywords. Keywords that are used for voice searches may be different from keywords that are used for text searches. Make sure to do separate keyword research […]
Attorneys Can Enjoy Customer Lifetime Value In The Hispanic Market
In the United States, the legal scene mirrors the country’s diversity, influenced by various cultures and communities. One prominent group is the Hispanic population, which offers opportunities and obstacles for attorneys looking to engage with it. This blog will delve into strategies for lawyers to harness the Hispanic legal market, fostering lasting relationships and client […]
Maximizing Legal Website Lead Conversion With UX In Hispanic Markets
In the ever-evolving landscape of legal services, establishing a robust online presence has become paramount for law firms aiming to thrive in today’s digital era. With the Hispanic market representing a significant demographic in many regions, optimizing user experience (UX) on legal websites is not only essential for client engagement but also for tapping into […]
Google’s New Mobile Search Design: A Guide for Law Firms
Google is leveraging the power of AI to improve the functionality of mobile search. Here’s how the changes can benefit your law firm in terms of gaining new Hispanic clients: Recently, Google unveiled a multi-search feature in Lens that allows users to add text queries to a photo. For example, if a Hispanic user in […]
Compelling Legal Hispanic Market CTAs (Call to Action): A Guide To Enhancing Law Firm Conversions
Beyond clicks, click through rates, and other digital marketing metrics, there are conversions. Conversions are the most important of all digital marketing metrics because they measure the number of actual Spanish-speaking leads your Hispanic marketing efforts generate. Law firms can increase their number of conversions and conversion rates by creating compelling calls to action (CTAs). […]
How To: Leverage Bilingual Email and Text To Convert More Hispanic Legal Clients
In 2024, phone calls alone aren’t enough to close a lead. In fact, it takes an average of 8 cold call attempts to reach a prospect, according to multiple sales research sources. So, if you’re not leveraging emails and text messages to get in touch with potential legal clients, then you’re losing serious momentum in […]
Mistakes Attorneys Make When Partnering With A Hispanic Legal Marketing Agency
https://www.abogadosnow.com/wp-content/uploads/2024/04/09-why-abogados-now-doesnt-work-1.mp4 Partnering with a Hispanic legal marketing agency is one of the best business moves you can make. Avoid the following mistakes to get the highest ROI from your relationship with them: 1) Not Attending Feedback Calls Regularly On our feedback calls with you, we determine which of the calls we bring you convert clients […]
Ultimate Attorney Marketing Channels 2024
You’re invited! Join us for the latest workshop to learn all about the “Ultimate Attorney Marketing Channels in 2024”. 🎥 Check out what’s inside ⬇️ https://www.abogadosnow.com/wp-content/uploads/2024/04/Ultimate-AMC-2024-Workshop-Presentation-1.mp4 This Legal Professionals Workshop is accessible on-demand until April 19, 2024.Secure your FREE watch access HERE NOW. Presented by Abogados NOW Founder, Hugo E. Gomez. In less than 30 […]
Build A Brand Or Buy Your Leads? Offering Your Legal Services To The Hispanic Market
https://www.abogadosnow.com/wp-content/uploads/2024/04/1713149485472.mp4 When it comes to promoting your firm within the U.S. Hispanic market, there are two popular approaches most attorneys consider. You can either: 1) build a brand or 2) buy your leads. Should you invest in building your brand organically, or opt for the convenience of purchasing leads?Which strategy works best? Let’s explore these marketing strategies […]
Boosting Google Ranking Through Mentions In Local Media
Technical SEO can only boost the ranking of your law firm’s Hispanic-oriented website so much. If you really want to boost your site’s ranking, then you need mentions in local media. The following tips about boosting Google ranking through mentions in local media should help your firm gain new Hispanic clients. Google’s Senior Search Analyst […]
Creating Compelling Bilingual Web Content to Attract Hispanic Law Clients
As we noted in a previous blog, law firms that are interested in attracting potential Hispanic clients should create a dedicated website for the Hispanic community. Given that bilingual law websites attract Hispanic clients, the following tips should help you make your Hispanic-oriented law website compelling and effective: 1) Ask what your local Hispanic community […]
