🚨 FREE Live Webinar Alert: “Short-Form Is Here To Stay: How Attorneys Can Create Viral Lead Gen Videos” | Register HERE to join us 🗓️ Tues. May 21, 2024, Starting @ 10a PT / 1p ET

Google’s New Mobile Search Design: A Guide for Law Firms

Google’s New Mobile Search Design

Google is leveraging the power of AI to improve the functionality of mobile search. Here’s how the changes can benefit your law firm in terms of gaining new Hispanic clients: Recently, Google unveiled a multi-search feature in Lens that allows users to add text queries to a photo. For example, if a Hispanic user in […]

Compelling Legal Hispanic Market CTAs (Call to Action): A Guide To Enhancing Law Firm Conversions

Legal Hispanic Market CTAs

Beyond clicks, click through rates, and other digital marketing metrics, there are conversions. Conversions are the most important of all digital marketing metrics because they measure the number of actual Spanish-speaking leads your Hispanic marketing efforts generate. Law firms can increase their number of conversions and conversion rates by creating compelling calls to action (CTAs). […]

How To: Leverage Bilingual Email and Text To Convert More Hispanic Legal Clients

Leverage Bilingual Email and Text to Convert Hispanic Clients

In 2024, phone calls alone aren’t enough to close a lead. In fact, it takes an average of 8 cold call attempts to reach a prospect, according to multiple sales research sources. So, if you’re not leveraging emails and text messages to get in touch with potential legal clients, then you’re losing serious momentum in […]

Mistakes Attorneys Make When Partnering With A Hispanic Legal Marketing Agency

https://www.abogadosnow.com/wp-content/uploads/2024/04/09-why-abogados-now-doesnt-work-1.mp4 Partnering with a Hispanic legal marketing agency is one of the best business moves you can make. Avoid the following mistakes to get the highest ROI from your relationship with them: 1) Not Attending Feedback Calls Regularly On our feedback calls with you, we determine which of the calls we bring you convert clients […]

Ultimate Attorney Marketing Channels 2024

You’re invited! Join us for the latest workshop to learn all about the “Ultimate Attorney Marketing Channels in 2024”. 🎥 Check out what’s inside ⬇️ https://www.abogadosnow.com/wp-content/uploads/2024/04/Ultimate-AMC-2024-Workshop-Presentation-1.mp4 This Legal Professionals Workshop is accessible on-demand until April 19, 2024.Secure your FREE watch access HERE NOW. Presented by Abogados NOW Founder, Hugo E. Gomez. In less than 30 […]

Build A Brand Or Buy Your Leads? Offering Your Legal Services To The Hispanic Market

https://www.abogadosnow.com/wp-content/uploads/2024/04/1713149485472.mp4 When it comes to promoting your firm within the U.S. Hispanic market, there are two popular approaches most attorneys consider. You can either: 1) build a brand or 2) buy your leads. Should you invest in building your brand organically, or opt for the convenience of purchasing leads?Which strategy works best? Let’s explore these marketing strategies […]

Framework For Building A Strong Bilingual Website In 2024

https://www.abogadosnow.com/wp-content/uploads/2024/04/Website-Reels-Combined.mp4 Building a strong bilingual website for your law firm that will attract new Hispanic leads requires some strategic planning. Here are some tips for building a strong bilingual website for your firm in 2024:   1) Remember that Hispanics prefer to access the internet on mobile devices.   The first rule of creating a […]

Build Your 2024 Legal Marketing Plan in Under 1 Hour with AI – Legal Professionals Workshop

Build Your 2024 Legal Marketing Plan in Under 1 Hour

You’re invited to “Build Your 2024 Legal Marketing Plan in Under 1 Hour With AI”. This Legal Professionals Workshop is now accessible on-demand until April 7, 2024. Secure your FREE access HERE NOW! 🎥 Watch to learn more: https://www.abogadosnow.com/wp-content/uploads/2024/03/BUILD-YOUR-2024-LEGAL-MARKETING-PLAN-IN-UNDER-1-HOUR-WITH-AI-1.mp4   ☑️ EVOLVE with AI as you optimize your 2024 legal marketing strategy. 💻 Discover AI […]

Quit Losing $$$ And Hispanic Clients To Multilingual Phone Trees

Illustration of a phone tree with English and Spanish menu options.

https://www.youtube.com/watch?v=Gk_8Klzm4kQ If you don’t have a dedicated number for Spanish speakers, then you might as well forget about converting a lot of your potential Hispanic clients by phone. Using a bilingual or multilingual phone tree, as so many law firms do, is a sure-fire way to lose business. According to the Nielsen Norman Group, most […]

Law Firm Sports Sponsorship: A Wonderful Opportunity to Market to Hispanics

It’s important to attract new Hispanic clients to cultivate brand identity. That is why law firm sports sponsorship is a wonderful opportunity

Law Firm Sports Sponsorship A Wonderful Opportunity In the digital age of today, it’s important for law firms that are trying to attract new Hispanic clients to cultivate their own Spanish brand identity and devote a significant amount of resources to digital marketing. That said, there still exist effective traditional marketing outlets where you can […]

Best Places Lawyers Can Advertise For FREE

Best Places Lawyers Can Advertise For FREE

Best Places Lawyers Can Advertise For FREE Promoting your law firm can be costly, but there are ways to advertise to potential clients for free! Here are just a few: 1) Directory sites like Avvo and Justia. Best Places Lawyers Can Advertise For FREE Avvo and Justia are popular websites that feature free attorney listings […]