“New to social media ads? Don’t waste money on expensive CRMs — do this instead…
If you’re just starting out with social media advertising, there’s a steep learning curve and a lot of financial investment required.
The good news, then, is that you don’t need to invest in fancy CRMs like Clio, PracticePanther, or HubSpot right away. Google Sheets and Excel work perfectly fine for tracking leads starting out.
It’s organization that’s key: Set up columns for First Name, Last Name, Phone Number, Secondary Phone Number, and Email Address.
So long as your data is structured and easy to access, you’re good to go!”
– Hugo E. Gomez, Founder (Abogados NOW)