“The biggest mistakes we’re seeing attorneys make in their marketing efforts are fundamentally impactful. Firstly, regardless of language, many still don’t have a website. It’s astonishing that in today’s digital age, we’re still discussing the importance of online visibility.
Secondly, not optimizing advertising for mobile devices is a significant oversight. Creating a seamless experience for consumers on their phones should be a top priority for any attorney.
Another common misconception is relying solely on referrals instead of actively marketing. While referrals are valuable, relying solely on them can limit market reach over time as competitors expand their share.
These are some of the most prevalent and impactful mistakes attorneys are making in their marketing strategies today.”
– Hugo E. Gomez, Founder (Abogados Now)
