January 20, 2021
Graphic design is a hallmark of a good website. When a website is designed well, all of the elements come together in a way that just […]
January 13, 2021
Bilingual marketing is a fantastic way to bolster your business. Not only will it help you to reach people who are not able to access English-language […]
December 29, 2020
Digital marketing is a fast-moving industry. Every new Google update, social media trend, and viral news story presents an opportunity for digital marketers to capitalize on. […]
December 22, 2020
Texting is one of the last major opportunity frontiers in digital marketing. Consumers are used to seeing marketing messages in their email, search engine results, and […]
December 17, 2020
When most marketers think about bilingual marketing strategies, they only think about a division between English and Spanish-language marketing. They fail to consider the cultural and […]
December 15, 2020
Customer testimonials are a fantastic way to build credibility with your audience. After all, anyone can say nice things about themselves, but if a third party […]
September 28, 2019
Hablas español? Even if you don’t, you should consider targeting Spanish-speaking people with your marketing. Spanish is the second most commonly spoken language in the United […]
October 26, 2019
Spanish is an increasingly common global language – but the language itself does not imply homogeneously. Twenty-one nations list Spanish as their official language, but each […]
November 20, 2019
Have you ever heard the term “Spanglish”? In case you haven’t, that amalgamation of Spanish and English refers to the casual mixing of those to languages. […]
January 30, 2020
Mobile has been an essential part of digital marketing for the past few years. Google led the charge by tanking sites that did not load nicely […]
February 29, 2020
Hispanic consumers have unusual web habits. When most marketers imagine potential clients hitting their site, they are picturing someone on a desktop or laptop computer, enjoying […]
March 28, 2020
Google Translate is an incredible tool. People searching for a cursory understanding of something in another language can copy/paste the text that is perplexing them, and […]
April 30, 2020
A comprehensive study recently published by the research behemoth, Nielsen, recently reported that Spanish-speakers in the United States are more likely than others to adopt cutting-edge […]
May 20, 2020
Despite wishful thinking, we are still in the COVID-19 pandemic. Social distancing and face coverings are being used to slow the spread, but the best way […]
June 26, 2020
The United States is home to more than 25 million individuals with limited English proficiency. In other words, more than 25 million people report that they […]