5 Legal Website Design Tips

Have you ever found yourself scrolling through a website, frustrated by how difficult it is to use? Maybe it doesn’t load quickly enough. Maybe the images are blurry or don’t fit properly on your phone screen. Maybe the navigation makes no sense. Whatever the reason, it’s frustrating enough to make you want to throw your […]

How to Convert Your Legal Clients with Email Marketing

convert clients w legal email marketing

These days, everyone’s trying to get your attention through email. Whether it’s someone you met at a legal conference asking about connections in your area, your mother emailing you again about the next family vacation, or an e-newsletter from a store you bought an item of clothing from—it can get exhausting to deal with all […]

How to Create Your Law Practice’s Social Media Calendar

Does this situation sound familiar to you? You’ve been working hard at creating a lot of great content for your potential clients, completing blog posts that will help them with their legal problems. You’ve researched their needs and you know that the content you’re posting is high-quality. Given how much great content you’ve been creating, […]

Everything You Need to Know About Organic vs. Paid Marketing

The law of attraction states that we attract what we focus on in our lives. This may seem like some far-out, hippie-dippy theory, but it’s essentially the process behind organic marketing. Organic marketing attracts qualified traffic naturally (for free) rather than paying for ads or influencers. The principle is simple. But do you know how […]

5 Ways to Advertise to Spanish Speakers on Facebook

Are you looking for a way to reach your city’s Spanish-speaking audience everywhere? When they get out of bed in the morning, when they’re in line at the grocery store, and even when they’re waiting outside their kids’ school to pick them up? If so, then the answer is simple: you need to create Facebook […]

How To Make Your Bilingual Blog Posts Work

Running a bilingual law firm comes with serious benefits. You have many clients, from diverse backgrounds. You’re often making a difference, serving marginalized communities. And, of course, there’s the benefit that you have a specialized legal service that a large number of people need.   However, providing service to bilingual clients also comes with its […]

A Guide to Marketing Your Firm on Yelp

Let’s say you’re looking for a new accountant for your law firm. Chances are, you’ll spend quite a lot of time looking for the right one. You aren’t going to simply complete a Google search and go with the first one in your area that shows up. You’re likely to ask industry friends for recommendations, […]

What Law Firms Need to Know about Google’s E-A-T Metrics

Google loves to update its algorithms. If you own a website, you probably dread these updates. Depending on the target of the update, you could find that an update causes your ranking to plummet, or you may suddenly not rank for keywords that have been successful in the past. But what do you do about […]

5 Tips To Improve Your Law Firm’s Google My Business

Think about your law firm’s online presence. When you think about the number of clients you’ve gotten in the real world as compared to leads through your website contact form or from social media engagement, do you worry about how many leads you’re generating online? If so, you might need to improve your law firm’s […]