“A recent Pew Research Center study shows that 21 percent of Americans now get their news from social media influencers, with younger adults leading this trend at 37 percent.
And here’s the key takeaway: 65 percent of followers believe influencers enhance their understanding of current events. That’s trust in action.
It’s time to position yourself, or someone in your firm, as the face of your brand. A human connection is more relatable than stock images or corporate logos — it builds trust and credibility.
If you want to stand out, be the person they trust.”
– Hugo E. Gomez, Founder (Abogados NOW)