“If you’re not investing in ads, it’s only a matter of time before you start feeling the impact. Eventually, your referrals will dwindle, and you’ll need to find alternative ways to generate leads. While having your business listed on Google Maps and other Google listings provides some return on your time investment, it won’t be enough to sustain growth on its own.
To attract more eyeballs and expand your reach, you often need to pay for advertising. This typically results in a higher cost per lead and increased acquisition costs. If you want your business to grow—something most businesses strive for—you will have to invest in paid advertising. As you track your profits and losses, you’ll likely see charges from Google, Facebook, and Instagram. This investment is crucial for reaching a larger audience and driving business growth.”
-Hugo E. Gomez, Founder (Abogados Now)