“The fear of annoying a prospect is one of the most common reasons intake follow-up stops too early.
It’s a reasonable instinct on the surface. Nobody wants to seem aggressive. Nobody wants to be the firm that called seven times. But Cerissa Stevens reframes where that prospect actually is when the phone rings.
They already crossed the hardest part. They filled out a form or dialed a number. That’s not a casual action — it’s someone in distress, asking for help, in a situation they don’t know how to navigate. They’re overwhelmed. They may call three numbers and forget they called any of them. They may not register that the same firm has called twice, let alone seven times.
“Ten times within the first day is not out of this world by any means.”
The fear of annoying them is a projection. What they actually need is someone who keeps showing up until they’re able to hear it.
That’s a different way to think about follow-up — not as persistence against resistance, but as presence for someone who’s lost and needs a hand.”
– Hugo E. Gomez, Founder (Abogados NOW)
🔥 Watch our full intake conversation with Cerissa Stevens:
Elite Intake Strategies with Steinger, Greene & Feiner: How One of Florida’s Top PI Firms Converts More Leads Into Signed Cases