Social Media Videos For Hispanics Can Get You More Clients
View this post on Instagram A post shared by Abogados NOW | Hispanic Legal Marketing Experts (@abogadosnow) “Shifting your ad spend from TV to social video? Smart. But don’t forget: Hispanic Americans spend more time streaming and on social media—giving your video ads more reach & impact. This is the market you should be targeting. […]
Getting More Leads on WhatsApp: What Attorneys Need to Know
View this post on Instagram A post shared by Abogados NOW | Hispanic Legal Marketing Experts (@abogadosnow) “If your law firm still thinks WhatsApp is “just for chatting”… you’re leaving serious money on the table. This week we helped an immigration attorney run a simple WhatsApp campaign.Here’s what happened: – $40 conversations– 42% converted into […]
How to Get More Happy Clients
View this post on Instagram A post shared by Abogados NOW | Hispanic Legal Marketing Experts (@abogadosnow) “Referrals aren’t luck. They’re built — with intention, trust, and timing. Most law firms wait for clients to “spread the word.” But Hispanic clients don’t operate like that. They don’t trust ads. They trust people. Here’s how to […]
More Referrals For Attorneys: Start by Giving More Value
View this post on Instagram A post shared by Abogados NOW | Hispanic Legal Marketing Experts (@abogadosnow) “Let’s be honest — handing out business cards at your kid’s Little League game isn’t a marketing strategy. People won’t refer you just because they know you. They refer you because they value you. To stand out, attorneys […]
How to Get More Leads Without Spending on Ads
View this post on Instagram A post shared by Abogados NOW | Hispanic Legal Marketing Experts (@abogadosnow) “We were able to get 100 new leads in 30 days without needing to spend more on lead generation. Here’s how we did it using only existing data. We turned years of contacts “collecting dust” into a segmented, […]
The Top 5 Screening Questions For Your Law Firm’s Intake
View this post on Instagram A post shared by Abogados NOW | Hispanic Legal Marketing Experts (@abogadosnow) “Still giving free legal advice on every call? You don’t have a pipeline—you’ve got a problem. The Fix Think like a dentist. The hygienist preps you before the doctor walks in. Your firm should work the same way. […]
Your Next Client Might Be in Your Old Network — If You Stay Top of Mind
View this post on Instagram A post shared by Abogados NOW | Hispanic Legal Marketing Experts (@abogadosnow) “Repeat business doesn’t just come from past clients — it comes from their networks, too. But it won’t happen by accident. Transcript: Repeat business doesn’t just come from past clients — it comes from their networks, too. But […]
Stop Posting Like An Attorney
View this post on Instagram A post shared by Abogados NOW | Hispanic Legal Marketing Experts (@abogadosnow) “Your audience isn’t here for legal jargon. They’re here for stories they can feel. Last week we tested something simple: No fancy set No perfect script Just a regular person sharing advice after an accident Result? More comments […]
The Hidden Network Most Lawyers Overlook
View this post on Instagram A post shared by Abogados NOW | Hispanic Legal Marketing Experts (@abogadosnow) “According to David Freeman from Lawyer BookBuilder®, when attorneys think about business development, they often focus outward — on new prospects, referral sources, or community engagement. But one of the most overlooked opportunities? Your own firm. Whether you’re […]
Social Media Attorney Spotlight: Deepak Ahluwalia
View this post on Instagram A post shared by Abogados NOW | Hispanic Legal Marketing Experts (@abogadosnow) “This attorney’s marketing? Genius. Meet Deepak Ahluwalia — @attorneydeepak on Instagram. He’s an immigration and personal injury lawyer serving California and Texas, but his real power is how he connects with his audience. Nearly 15,000 followers strong, his […]
How to Make Your Law Firm Go Viral on Instagram
View this post on Instagram A post shared by Abogados NOW | Hispanic Legal Marketing Experts (@abogadosnow) “Do you know what these attorneys have in common? Kathleen Martinez (@attorneymartinez ), Leah Wise (@crashgal ), Alain Jayoma (@jayomalawfirm ). Their content works—and it doesn’t look like a legal ad. The secret? No overproduction. No corny […]
How Morgan & Morgan Created A Viral Video Series
View this post on Instagram A post shared by Abogados NOW | Hispanic Legal Marketing Experts (@abogadosnow) “This law firm’s social media play? Pure genius. Morgan & Morgan just launched a series called Sue Me — and it might be the smartest legal marketing move of the year. It’s built around the viral “person-on-the-street” format […]