How Positive Client Relations Can Help Your Firm, Even When Someone Isn’t a Client
Positive Client Relations Can Help Your Firm Positive Client Relations Can Help Your Firm Bilingual Digital Marketing Picture this; your law firm takes an inbound call from someone who has suffered personal injury in an automobile accident. They were struck at an intersection by a driver who was operating a vehicle while under the influence. […]
How to Advertise on TikTok
Advertise on TikTok Advertise on TikTok TikTok is a video publishing platform that allows creators to record, edit, and upload one-minute videos. The sophisticated algorithm serves users content that they have already demonstrated interest in through liking and commenting, and therefore the entire experience is very customizable. For example, if you are interested in cooking, […]
Why You Should Be Texting Your Prospects and Customers
You Should Be Texting Your Prospects and Customers Digital Marketing Bilingual Legal Marketing We are willing to bet that your smartphone is within 5 feet of you at this very moment. In fact, many of you are probably reading this article on a mobile device. You are not alone. Recent studies have shown that the […]
The Chat Feature on Your Website Is Killing Your Marketing Budget
About the Chat Feature on Your Website About the Chat Feature on Your Website Several key metrics often measure marketing effectiveness. The first is website traffic. In order to attract customers, potential customers must be driven to your website. That is always the first step in any digital marketing campaign. Once there are visitors on […]
Understanding the Importance of Marketing Tracking
Importance of Marketing Tracking Importance of Marketing Tracking Marketing is an area of your business that can cost a lot or a little. Some companies stick to minimal SEO optimization and rely on word-of-mouth for lead generation. Others invest hundreds of thousands of dollars in viral-worthy marketing stunts. Marketing is essentially a budgeting line item […]
How to Reach More Local Clients for Your Law Firm Than Ever Before
Reach More Local Clients for Your Law Firm Reach More Local Clients for Your Law Firm When Abogados Now starts working with a new law firm, we always ask them their marketing goals. 100% of our clients report that their priority goal is to attract new clients. When it comes to attracting new clients locally, […]
How Slow Website Speeds Can Cost Your Law Firm Customers
Slow Website Can Cost You Customers Slow Website Can Cost You Customers Have you ever had to wait for service for no apparent reason? Maybe you arrived at the front desk of a hotel, only to find no one there to help you. Perhaps you sat at a table in an empty restaurant and had […]
Why Are Ads Getting More Expensive?
Why Are Ads Getting More Expensive? Trump vs. Biden. Why Are Ads Getting More Expensive? Trump vs. Biden. November 3rd is election day. Trump vs. Biden. The news is saturated with election content, social media is saturated with election content, and amazingly, digital ads are growing saturated with election content as well. It may seem […]
How To Write Marketing Content Your Audience Will Actually Care About
Write Marketing Content Your Audience Write Marketing Content Your Audience Imagine you land on a legal team’s social media account and encounter these three posts: What do all of these posts have in common? If you answered, ‘almost everything’ then you would be correct. These posts are commanding in tone, offer instructions to the reader, […]
How To Allocate Your Law Firm Marketing Funds Effectively
Allocate Your Law Firm Marketing Funds Allocate Your Law Firm Marketing Funds Marketing is essential to your business. You can have the best legal team in the entire world, but if no one knows your name or phone number, you will not receive any business. Marketing is also one of those business areas that can […]
How To Secure Positive Client Reviews for Your Law Firm
Positive Client Reviews for Your Law Firm Positive Client Reviews for Your Law Firm Online reviews are incredibly powerful. Most consumers nowadays google a business before considering working with them and looking to third-party reviews for honest opinions on the business or service. A substantial cache of online reviews can do wonders for your business, […]
Understanding How SEO and Paid Media Can Benefit Your Law Firm
SEO and Paid Media Benefit Your Law Firm SEO and Paid Media Benefit Your Law Firm SEO, or Search Engine Optimization, has dominated the digital marketing conversation for years. It refers to where you rank on Google for key search terms. The idea is to get into the heads of your ideal consumer, predict what […]