“A lot of attorneys network too broadly.
Too many groups.
Too many events.
Too much scattered effort.
And on paper, that can feel productive.
But the better question is simpler:
Where did your last 10 referrals actually come from?
That is usually where the answer is.
Because focused effort in 2 or 3 real referral channels tends to outperform being vaguely present in 10.
The firms that grow through referrals usually are not everywhere.
They are just consistently present in the rooms that already produce trust.
That is the difference.
More networking is not always better.
More concentrated networking usually is.“
– Hugo E. Gomez, Founder (Abogados NOW)
Double down where referrals are already happening:
Hispanic Marketing Solutions