SEO, or Search Engine Optimization, has dominated the digital marketing conversation for years. It refers to where you rank on Google for key search terms.

Picture your evening weather report. Let’s say there’s a storm coming in. The map of your area will likely be covered with translucent color. The

The COVID-19 pandemic has fundamentally changed the way a lot of people work and shop. Online connections have always been important, but amidst quarantine orders,

Once upon a time, marketing and advertising consisted of flashy images and catchy jingles. Everyone watched the same TV channels and read the same papers.

Digital marketing is a fantastic way to attract new clients in need of representation to your firm. It is less expensive and measurably more effective

The United States is home to more than 25 million individuals with limited English proficiency. In other words, more than 25 million people report that

Despite wishful thinking, we are still in the COVID-19 pandemic. Social distancing and face coverings are being used to slow the spread, but the best

A comprehensive study recently published by the research behemoth, Nielsen, recently reported that Spanish-speakers in the United States are more likely than others to adopt

Google Translate is an incredible tool. People searching for a cursory understanding of something in another language can copy/paste the text that is perplexing them,

Hispanic consumers have unusual web habits. When most marketers imagine potential clients hitting their site, they are picturing someone on a desktop or laptop computer,

Mobile has been an essential and growing part of digital marketing for the past few years. Google led the charge by tanking sites that did

Have you ever heard the term “Spanglish”? In case you haven’t, its a colloquial term that refers to the casual mixing of Spanish and English.